M5 fuel price indicator trialRecently updated

Introduction of signs displaying the price of fuel at motorway service areas along the M5.

Region:  South West
Start date:  February 2016
Cost:  £2 million
Status:  CURRENT
Type:  Improvement Scheme
End date:  December 2017
Programme:  

Progress report

The signs displaying motorway fuel prices are now in operation on the M5 southbound, between Bristol (junction 18) and Exeter (junction 30).

What next?

To help us evaluate the trial you can provide feedback on the new electronic signs by completing our questionnaire. We will then make a decision as to whether the signs should be implemented on a wider scale.

Timeline

Date Event
February 2016 Start of trial
December 2017 End of trial

Why we need this scheme

Following a Department for Transport led feasibility study and after asking for your feedback, we agreed a trial to monitor and evaluate the impact of displaying motorway service area (MSA) fuel prices on roadside electronic signs. The trial is to determine whether the new fuel comparison price signs are effective in providing useful information to road users and to understand the impact of improving fuel price transparency on driver behaviour and fuel prices at MSAs.

The scheme in detail

The signs display the real-time price of unleaded petrol and diesel for the next three motorway service areas along the route, together with the distance to the services. Five MSAs are included in this trial:
  • Gordano
  • Sedgemoor
  • Bridgwater
  • Taunton Deane
  • Exeter
Moto, Shell and Welcome Break are the companies directly participating in the trial. You can view a location plan and an image of how the signs appear under ‘Publications’. We will monitor and evaluate the trial over 18 months, after which we will make a decision regarding wider implementation.

Aims

We are measuring a number of factors to determine the success of the trial. These are:
  • safety - having no discernible impact to safety for all road user groups
  • customer - providing a useful and effective information service to the customer
  • technical performance - providing a high performing and accurate messaging system
  • economic - cost/benefit analysis of providing motorists with price transparency
We are using CCTV as one of our methods to monitor and evaluate whether these new signs impact upon driver behaviour. The information is being collected only for the research purposes of this trial and will not be shared with any other parties.

Project media files and documents

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Project timeline

Planned roadworks

Roadworks and Events for England

The latest incident information for England's motorway and trunk routes provided by Highways England

Location : The M4 eastbound between junctions J20 and J19 . Lane Closures : The hard shoulder, lanes 1 and 2 will be closed. Reason : Gantry construction is planned. Status : Pending. Schedule : From 21:00 on 26 September 2017 to 06:00 on 27 September 2017. Lanes Closed : There will be three of four lanes closed.
Posted: September 22, 2017, 11:44 pm
Location : The M4 eastbound between junctions J20 and J19 . Lane Closures : The hard shoulder and lane 1 will be closed. Reason : Roadworks are planned. Status : Pending. Schedule : From 20:00 on 29 September 2017 to 05:00 on 30 September 2017. Lanes Closed : There will be two of four lanes closed.
Posted: September 22, 2017, 11:44 pm
Location : The M5 southbound between junctions J16 and J17 . Lane Closures : The hard shoulder will be closed. Reason : Emergency roadworks are planned. Status : Pending. Schedule : From 20:00 on 27 September 2017 to 05:00 on 28 September 2017. Lanes Closed : There will be one of four lanes closed.
Posted: September 22, 2017, 11:44 pm

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